Instagram sources

• Adam Mosseri (X / Instagram)

  manualhigh priority
  Head of Instagram. Announces and explains ranking changes directly, often before any documentation exists. No free API for X, so posts arrive through the capture command - this is the single highest-value source for this topic.

  Watching for: ranking explanations · format priorities · reach myth corrections

• Buffer Resources (Instagram)

  rss
  Vendor blog that publishes real aggregate data from the accounts it schedules for. The data posts are worth reading; the rest is content marketing.

  Watching for: cross-account benchmark data

• Meta Newsroom

  rsshigh priority
  Meta's own announcements - the primary source when it publishes, though product changes often reach creators before the newsroom. Covers all of Meta, so it is gated on Instagram keywords.

  Watching for: Instagram product announcements · ranking and recommendation changes

• Social Media Examiner (Instagram)

  rss
  Practitioner-oriented how-to across all social platforms. More tactics than news, and heavily funnelled toward their own events - take the tactic, ignore the CTA.

• Social Media Today (Instagram)

  rsshigh priority
  Fastest trade coverage of social platform changes, and unusually good at citing the original post or executive statement. Covers every platform, so it is keyword-gated per channel.

  Watching for: confirmed algorithm changes · new formats and placements